Some Businesses Fail to Adapt: Lessons to Learn

Your competitors will be soon scaling up to the moon you know. It’s a fast changing world and adaptability is the key to increasing your customer base these days. Some businesses stick to their core values, the same customers, the same old ‘print out’ marketing and we have all seen these giant businesses suffer after the digital marketing revolution. Before you search for advertising Singapore, let’s look at a list of 3 business giants in history which failed to adapt:



1. Blockbuster: There ‘was’ a Blockbuster and now there ‘is’ a Netflix. With over 9000 outlets, Blockbuster was the leading provider of rental movies and video games. When companies like Netflix started offering online streaming of Movies and TV shows, Blockbuster rejected this idea without thinking enough and was not adaptable enough to combat the changing standards of the digital industry around them. Companies like Netflix, Amazon Prime took over the industry and they are now the new ‘Blockbusters’.

2. Blackberry: Who doesn’t know this phone company? They used to have one of the biggest shares of the market at a point with 80 million Blackberry users worldwide. BBM (Blackberry Messenger) used to be one of the most used messenger apps worldwide. With the touch screen technology coming, they failed to quickly adapt and produce their version of a touch screen Smartphone. And when they did design a few, it had already been too late. Apple, Samsung and similar companies took over the market and people trashed their Blackberry phones soon after.

3. Kodak: All through the 20th century, this company was a market leader in the photographic film industry. What happened? – They lacked innovation in their business and despite producing cameras as early as in the 70s they feared to continue the phenomenon and different companies were allowed to take advantage.

Digital marketing is one such field where you can take advantage and build your business to tackle the fierce competition in your industry. If you are looking for an advertising agency in Singaporelook no further than Hyper Fame Digital. They are a leading digital marketing company based at Singapore who also provides video marketing solutions to fulfill all your marketing needs. Their focus is to help you scale up your business and shoot up your sales. For Hyper Fame Digital, each client is unique and the strategy to light up your sales will be different.

About Hyper Fame Digital:

Hyper Fame Digital is a digital marketing agency with a team of marketing experts who provide advertisements in Singapore.

For more information, visit- https://hyperfamedigital.com/



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